Barrie & District Market Forecast 2012
Commuters continued to have an impact on
Barrie’s residential housing market in 2011, fuelling
sales of affordably-priced, single-detached
homes in the city’s south end. An estimated
4,200 homes are expected to change hands by
year-end, up two per cent from 2010 levels, while
average price is forecast to appreciate two per
cent to $290,000. Proximity to the Barrie South
GO station and Highway 400 have been major
incentives for purchasers from the Greater Toronto
Area (GTA)—particularly those that work in north
end suburbs like Vaughan. While the average
price in Barrie hovers closer to $265,000, values in
the GTA are approaching $500,000—a considerable
disparity for younger buyers hoping to realize
homeownership. Single-detached homes start at
$225,000, while a two-bedroom condominium can
be picked up for as low as $139,000. While the
city has extensive entry-level housing, only a 4.7
month supply of homes exists to date—down
substantially from the eight month supply posted
at the beginning of 2011. Baby boomers have
been exceptionally active, driving sales of smaller,
east end bungalows. While their intent has been
to downsize, baby boomer moves have also
been lateral in price. Condominiums on the lake
have also been an attractive option for many,
which have prompted local builders and developers
to consider new projects on the north
shore of Kempenfelt Bay. Proposals are now before
the city. Demand for entry-level product has
been strong as well, with condominium projects
in close proximity to the Royal Victoria Hospital
and Georgian College most coveted. At the other
end of the spectrum, sales of luxury properties have
been brisk—with a $12-million lakefront sale reported
at the beginning of the year. As empty-nesters
and retirees sell their larger homes, many younger
buyers are moving into these traditional upperend
neighbourhoods to raise their families.
The push to revitalize Barrie’s downtown core 
continued throughout 2011, with exciting new
plans for the lakefront community. The City of
Barrie is committing $14 million toward a university
partnership program and is actively looking
for suitable downtown campus space. The move
is expected to breathe new life into the core. In
October, the federal government committed $5.8
million toward the Barrie Transit Facility Project,
a plan that is expected to strengthen the transit
system and bolster the local economy. The city
will contribute up to $17.7 million towards capital
costs, with the private sector responsible for design,
building, financing and construction of the
transit facility. In-migration from other areas of
the province is also on the upswing, with qualified doctors and teaching staff moving to Barrie
to fill positions at the new teaching facility at the Royal Victoria Hospital. Overall, the city has
strong economic fundamentals in place to support the residential housing market in 2012.
Low interest rates, job stability, and gas prices
are expected to impact Barrie’s housing market
moving forward. Sales are expected to remain
stable, with the number of properties sold climbing
to 4,300 units and average price posting another
two per cent increase to $295,000. Balanced market
conditions should prevail throughout 2012—with
homes priced at fair market value moving quickly.